Welcome to the vibrant world of SOONABOOSH—a creative playground where a proud mom (that’s me!) blends her rich Egyptian heritage with her joyful American journey to turn life’s little adventures into bold, fun designs.

Inspired by my two lively boys, nicknamed Soona and Boosh—the energetic, heart-stealing stars of my life—this brand is all about celebrating identity, culture, and a dash of mischief. They’re the heartbeat of SOONABOOSH and a playful reminder of the two worlds I call home.

As an Egyptian American, I’ve spent my life moving between two wonderfully colorful cultures. One day, I’m craving koshari; the next, it’s pancakes and soccer practice. Whether honoring my Egyptian roots or embracing my American side, I cherish every piece of who I am.

That’s why SOONABOOSH exists: to share a story of love, laughter, and multifaceted identity. Here, you can shine—whether you’re rocking Egyptian pride, American spirit, or a colorful blend of both. From bold cultural prints to modern classics, there’s something for everyone in the family. So come on in and celebrate every facet of who you are!